If you haven’t heard the news yet, according to Google all Display Ads will now feature the +1 button in the ads. This is another one of Googles’ plays to dominate the search market. Now they allow users to +1 a website and +1 a display ad in their quest to eliminate web spam.
Now when you +1 a website your friends and contacts will be able to see that you have +1′d a certain website through their display ads that they show on thousands of websites out there. This is a step in the right direction for Google for a lot of companies. Now when people +1 their ads or their website it will show up as that person has +1 buttoned both the ads and the website.
Now when you search online for products that you like and you see display ads on websites you will see that your friends have +1ed the different ads. This should help improve conversions and people to see that other people like the particular products that you’re looking at. People love seeing what their friends are doing and buying. If you see that your friends like a certain product you will be much more likely to buy the product.
We at Maple North are focused on helping clients to monetize their existing ads and help them to monetize future Display ads. If you would like help getting +1 on many different websites, give us a call today. We’d love to get you all set up!