Video Marketers Rejoice! YouTube Announces Better Analytics
Youtube announced today the rollout of a new analytics platform for channel publishers. Youtube’s new analytics platform will provide more in-depth analysis of who is watching your videos and where they’re coming as well as tools to make it easier to learn about your audience. These stats are long overdue and a fundamental part of […]
Increase Traffic with Mobile YouTube Ads
There’s no debate that everyone in the world is going mobile. Over the past two years mobile searches across the internet have doubled 5x. YouTube mobile now gets more than 400 million views a day, representing 13 percent of all of YouTube’s total views for their site. That’s a lot of people. I have found […]
PPC Tutorial: How to Use Google’s New YouTube Video Targeting Tool
Yesterday (August 30th 2010), Google posted an update for those targeting to Youtube their Google display network. In their post, the linked and made reference to a new video targeting tool which allows users to select specific videos and YouTube channels to target. From their blog: We’re constantly working to give advertisers control and flexibility […]