Web Analytics
The power of internet marketing lies in its ability to be tracked. Never before have business owners been able to track how their marketing efforts have performed and make decisions in real time.
Our internet marketing team specializes in Google Analytics integration and uses custom filters, link tags, goal tracking and many more tools to track and report on our efforts. With this system, we work closely with you to fine tune your marketing and help make critical business decisions that are based on DATA rather than FEELINGS.
Google Analytics also holds some essential data sets for evaluating your banner ad traffic, newsletter traffic, advanced PPC statistics and more. e-Commerce integration is also available for websites selling products. Google’s latest Analytics interface allows for very sophisticated event tracking and the connection of event tracking to goals. Is your Google Analytics account configured properly?
We’re familiar with all of this and can help guide your team for successful implementation and data interpretation.
Please contact us to learn more about our methods and pricing.