About Adam Green
Adam Greenis the Founder of Maple North. Maple North is a toronto internet marketing agency based in Toronto, Canada. Our team specializes in PPC Management, Local SEO, Google Analytics, Social Media Marketing and more.Wirify – A Great New Wireframe Generator
From time to time I like to blog about cool tools I find online. As a small business owner and internet marketing company, automation and systematization are essential to our growth and success. In layman’s terms… finding tools to make our jobs easier is gold! I came across Wirify today and immediatly saw the imact it could have on […]
SPOTTED: Google Testing Offers in Toronto?
I came across this interesting screen shot a couple of days ago and thought I would share it. It looks like Google is testing a new “Google Offers” addition to Google AdWords ads here in Toronto. I’ve head about these tests in the US and read about others seeing offers for “domain name registration” searches […]
Linkedin Direct Ads Management and Tactics
Maple North’s had the opportunity to manage some Linkedin ad campaigns for its clients and we’ve developed a list of tips and tactics for success. Images: Linked in ads, much like facebook ads, feature a small (50×50) image along with your 2 lines of 35 character text lines and 25 character headline. Pick an image […]
The Importance of Good Ad Placement and Converting Landing Pages
So… if the title wasn’t clear enough, this post is about the importance of high average ad position and using a clear, concise and most importantly a CONVERTING landing page. Join with me on a experience I had looking for airport limousines. The Background: I’m heading over to Vancouver tomorrow and picking up a car […]
Branding Seth Godin’s Bald Head – Genius!
I’m a big fan of Seth Godin, who isn’t really? I’ve heard him speak at SES Toronto and am an avid reader of his books and blog. Lately I’m consuming a lot of my blog content on my ipad through Zite. Its a great application that learns your interestes and serves up stories you’re interested […]
Get Your Business Online! – GYBO Canada
Back in March Google Canada and a whole group of other sponsors introduced Gybo.ca. GYBO is a program to help business get online by providing resources for small business’ like adwords credits, free web development etc. Maple North applied to be an official supporter and was recently approved! (www.maplenorth.com should be added to their supporters […]
TenScores – An Essential New Quality Score Tool
It’s rare that I come across a ppc tool that I’m instantly won over by but after using TenScores, its a wonder it took this long to develop a great quality score tool. TenScores is a great $10/month tool that allows PPC management teams or individuals to monitor their historical quality scores in a simple […]
Google’s +1 Social AdWords Policy
Google’s addition of the +1 box to its search results didn’t catch anyone by surprise. It has long been rumoured and documented that Google was going to integrate more social tools into their search results pages and their +1 integration went live (to users who opt into their test) For AdWords managers , there are […]
Social Online Contest Services
Leveraging your business’ facebook and twitter accounts for contest and promotional purposes can be challenging. Fortunately, there are some excellent services and tools available to help. Wildfire – Wildfire is a great looking contest engine that leverages Facebook, Twitter and more to engage your customers in an online contest. The set-up and launch process is […]
Optimized Landing Pages – A How To…
Destination or landing pages are key to a successful PPC campaign, or any marketing campaign for that matter. Driving traffic to pages that don’t convert is akin throwing money out the window. Recently I came across a great “how to” guide published by FormStack.com outlining the basic elements of an effective landing page. Similarly, I’ve […]
